New Baby Giveaway | embe swaddle

No, I’m not pregnant.

I am, however, a big fan of babies. I am completely incapable of resisting their soft tufts of hair, delicious wrist rolls and tiny, bird-like mouths. I’m no fool though. I also remember the long, sleepless nights, desperately trying to translate cries and nipples that felt like they were about to fall off.

New mamahood is the strangest mixture of pure bliss and torture. One minute your heart seems to have expanded into your throat. You are so filled with love and gratitude that you might actually burst. The next minute, you’re almost positive that if you don’t get five minutes of sleep you are going to completely lose your shit.

As I transition into a brand new stage of motherhood—my tween starts middle school in a couple of weeks—I wanted to give a little love to the new moms out there. The mommas who can’t see passed the mountain of dirty diapers to a time when life feels manageable again. Whether that’s you or you have a friend or family member in the throes of new parenthood (or some about to find themselves there), this giveaway is one you don’t want to miss.

Cuddles & Chaos’ ridiculously awesome Big, Fat Baby Giveaway

Cuddles and Chaos Big, Fat Baby Giveaway

Before I tell you how you can enter, let’s take a look at the four awesome companies that are making this giveaway happen…


embé makes the world’s only convertible two-way swaddle (meaning baby’s legs can be in or out). It was started by a mom (and aerospace engineer) who couldn’t find a swaddle that left her baby’s legs out when it was really hot. She didn’t just brush it aside and forget about it though. Instead, she created a prototype, secured a patent, and made the leap from engineering into starting her own retail business.

I love a determined momma!

Aside from being the only swaddle of its kind,  it also grows with your baby. The swaddle has different snaps for different sizes and you can easily change a diaper without unwrapping the top half. Genius! Not only is this a product I really could have used when my girls were little (neither of them liked having their legs confined), but the prints are super cute too.

embé is offering up a swaddle for this giveaway.

New Baby Giveaway | embe swaddle


pello was also started by an innovative mom. This momma wanted her babies to be safe, cozy and close by while she was busy doing things around the house. The floor seemed too cold and a blanket didn’t seem comfy enough either. After seeing a mom rest her baby on a pillow during a breastfeeding support group and later watching her six-month old try to sit up and fall, the idea for pello (a super comfy luxe floor pillow) came to her.

In the five years since the company started, they’ve branched out into other baby products. Now they also sell blankets, burp cloths and comfy cradles (which are nursing pillows with velcro straps that allow you to create a custom fit).

pello is offering a comfy cradle burp cloth set.

New Baby Giveaway! | pello comfy cradle burp cloth set

Noobie Box

Noobie Box was started by three European moms (noticing a trend yet?) living in New York City. Chatting during play dates, they realized they all missed Europe’s popular mommy boxes and soon found themselves launching a business.

The company now offers a variety of gift boxes: from their free pregnancy box (which includes products, coupons, and important health info) to four milestone boxes that you can order individually or as a subscription. The milestone boxes each contain 5+ full-size products and tips for each new stage.

Noobie Box is offering their Noobie Nest box.

New Baby Giveaway! | Noobie Nest milestone box


Storksak was founded by two moms in London who wanted to create a line of luxury diaper bags that don’t compromise style for function. Their award-winning brand has one very simple but very important mantra: a place for everything and everything in its place.

With a plethora of pockets to help you stay organized, easy-to-clean lining and quality detailing, Storksak bags are an investment piece that will work for you long after your baby is out of diapers. The brand now offers travel bags and accessories as well.

Storksak is offering their Alexa bag in taupe.


New Baby Giveaway! | Storksak Alexa diaper bag

So. How do you win?!

Head on over to Instagram and find the photo the matches the one at the top of this post. Follow me and each of the brands participating on Instagram (don’t worry, I’ll link to each of them in the post) and tag two friends who might be interested in winning.

I’ll choose a winner on Friday, August 25. Good luck!

Written by Jennifer Garry
Jen is a freelance writer and girl mom from New York. When she's not knee-deep in glittery crafts and girl talk, you can probably find her sprawled across her couch in the middle of a Netflix marathon with dark chocolate smeared on her face. The struggle is real.